CONVINCE YOUR BOSS

Attending a conference is a real investment. With Creative Works WEST, we’ve done everything we can to make that investment accessible and worthwhile: one fair ticket price, affordable hotel options, and three days of focused learning, connection, and practical skills you can bring straight back to your team.

  • You’ll gain new skills from industry experts.

    Creative Works invites industry leaders to teach hands-on workshops in relevant skills like logo design and storytelling. You'll have the opportunity to select two 3-hour workshops to make the most of your time at the conference.

  • You’ll renew your energy and passion for your work.

    At the core of the conference, world-class creatives give presentations about their processes, work, successes, and failures. This inspiring environment will give you a boost of confidence and energy to bring back to your work.

  • You’ll learn new trends, ideas, techniques, and best practices.

    You'll discover new tools, workflows, and processes that you can apply to your work, while also seeing how other designers and creatives approach projects and solve problems.

  • You’ll expand your network and connect with a larger creative community.

    You'll have the opportunity to meet and network with fellow creatives from around the country, gaining new perspectives and encouragement to push your skills and work further.

ADDITIONAL POINTS TO CONSIDER

  • Explain how attending the conference aligns with the company's goals.

    Tie the conference topics and goals to your company's mission, values, or objectives to make your case more compelling.

  • Offer to share what you've learned.

    Assure your boss that you will share what you learn with the rest of the team or even do a presentation on your key takeaways from the conference.

  • Point out the opportunity for team building.

    Attending a conference with colleagues can be a great opportunity for team building and bonding, which can strengthen your team's relationships and collaboration.

  • Highlight the cost savings.

    A full three-day Creative Works WEST pass is just $399—our best price for everyone, with no promo codes or last-minute discounts to manage. Every pass also includes a Creative Workers Union membership at no additional cost, extending the value well beyond the event itself. Group hotel rates starting at $149/night with partner hotels near the venue, making travel more manageable.

    If you're a Seattlite, remind your employer that they don't have to pay for travel or accommodations, which can often be the most expensive part of going to a conference.

  • Emphasize the ROI.

    You’ll return with new skills, insights, and contacts that directly benefit your team. Offering to share a recap, key takeaways, or a short internal presentation can help spread the value across the entire department.

SAMPLE EMAIL

Subject: Request for Approval to Attend Creative Works WEST

Dear [Manager’s Name],

I’m writing to request approval to attend Creative Works WEST in Seattle, WA, from April 30 to May 2, 2026. This three-day conference is a focused opportunity to develop my skills, gain fresh perspectives, and connect with a broader creative community—all of which will directly benefit my work and contribute to [Company/Agency Name]’s goals.

Here’s how attending Creative Works WEST will provide value to our team:

  • Gain new skills:
    The event features hands-on sessions and workshops led by experienced practitioners, covering practical skills such as [skill one] and [skill two] that I can bring directly into our projects.

  • Boost creativity and productivity:
    Talks and presentations from world-class creatives will offer new ways to approach challenges, improve our process, and keep our work sharp and effective.

  • Stay current on trends and techniques:
    I’ll bring back actionable insights on emerging trends, tools, and workflows that can help us stay competitive and refine how we work.

  • Expand industry connections:
    I’ll be able to connect with designers, creative directors, and studio leaders from around the world, opening the door to new ideas, benchmarks, and potential collaborations.

  • Investment and cost savings:
    A full three-day conference pass is $399, which is intentionally priced to be one of the most affordable options in our field. This is the best price for every attendee—no promo codes or staggered discounts—and it includes a Creative Workers Union membership at no additional cost. Creative Works has also secured group hotel rates starting at $149/night at partner hotels near the venue, which keeps travel costs reasonable.

Thank you for considering this request. I’m confident that attending Creative Works WEST will support my growth and provide measurable value to [Company/Agency Name]. I’m happy to share more details about the conference or outline how I plan to apply what I learn when I return.

Best regards,
[Your Name]